Estrategias básicas de mercadotecnia /

Bibliographic Details
Main Author: Frye, Robert W
Format: Book
Language:Spanish
Published: México : Edit. Trillas , 1982
Edition:1a ed.
Subjects:
Description
Item Description:Título original : Introduction to the marketing system
Physical Description:391 p. : il. ; 23 cm.
ISBN:0063827204