Marketing competitivo : un enfoque estratégico /

Bibliographic Details
Main Author: O'Shaughnessy, John
Format: Book
Language:Spanish
Published: [S.l.] : Madrid : Eds. Díaz de Santos , 1991
Subjects:
Description
Item Description:Bibliografía: p. 579-595
Physical Description:xi, 603 páginas / 23 cm. ; 1volmenes
ISBN:8487189776