Stern, L. W., Ansary, A. I., & Coughlan, A. T. (1996). Marketing channels (5a. ed.). New York: Prentice Hall.
Chicago Style CitationStern, Louis W., Adel I. Ansary, and Anne T. Coughlan. Marketing Channels. 5a. ed. New York: Prentice Hall, 1996.
MLA CitationStern, Louis W., Adel I. Ansary, and Anne T. Coughlan. Marketing Channels. 5a. ed. New York: Prentice Hall, 1996.
Warning: These citations may not always be 100% accurate.