Cita APA

Stern, L. W., Ansary, A. I., & Coughlan, A. T. (1996). Marketing channels (5a. ed.). New York: Prentice Hall.

Citación estilo Chicago

Stern, Louis W., Adel I. Ansary, y Anne T. Coughlan. Marketing Channels. 5a. ed. New York: Prentice Hall, 1996.

Cita MLA

Stern, Louis W., Adel I. Ansary, y Anne T. Coughlan. Marketing Channels. 5a. ed. New York: Prentice Hall, 1996.