Semiótica, marketing y comunicación : bajo los signos, las estrategias /
| Main Author: | |
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| Format: | Book |
| Language: | Spanish |
| Published: |
Barcelona :
Paidós ,
1993
|
| Edition: | 1a. ed. |
| Series: | Paidós Comunicación ;
v. 52 |
| Subjects: |
| Item Description: | Título original: Sémiotique, marketing et xommunication: Sous les signes, les stratégies |
|---|---|
| Physical Description: | 255 p. : il. ; 22 cm. |
| ISBN: | 8475098975 |