Kotler, P., Bowen, J. T. 1., & Makens, J. C. (2010). Marketing for hospitality and tourism (5th ed.). Boston, MA: Pearson Prentice Hall.
Citación estilo ChicagoKotler, Philip, John T. 1948- Bowen, y James C. Makens. Marketing for Hospitality and Tourism. 5th ed. Boston, MA: Pearson Prentice Hall, 2010.
Cita MLAKotler, Philip, John T. 1948- Bowen, y James C. Makens. Marketing for Hospitality and Tourism. 5th ed. Boston, MA: Pearson Prentice Hall, 2010.
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