Record Citations

APA Citation

Kotler, P., & Armstrong, G. (2008). Principios de marketing (12. ed.). España: Pearson.

Chicago Style Citation

Kotler, Philip, and Gary Armstrong. Principios De Marketing. 12. ed. España: Pearson, 2008.

MLA Citation

Kotler, Philip, and Gary Armstrong. Principios De Marketing. 12. ed. España: Pearson, 2008.

Warning: These citations may not always be 100% accurate.