APA Citation

Keegan, W. J., & Green, M. C. (2013). Global marketing (7. edición.). Boston, U.S: Pearson.

Chicago Style Citation

Keegan, Warren J., and Mark C. Green. Global Marketing. 7. edición. Boston, U.S: Pearson, 2013.

MLA Citation

Keegan, Warren J., and Mark C. Green. Global Marketing. 7. edición. Boston, U.S: Pearson, 2013.

Warning: These citations may not always be 100% accurate.