MKTG : principles of marketing. /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Boston, MA :
Cengage Learning,
2021.
|
| Edition: | 13th Edition |
| Subjects: |
| Physical Description: | vii, 410 páginas, 46 páginas sin numerar : ilustraciones a color. |
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| Bibliography: | Incluye notas, index y resumen de cada capítulo |
| ISBN: | 9780357127810 |