APA Citation

Kotler, P., & Keller, K. L. (2016). Marketing management (15th edition.). Boston: Pearson.

Chicago Style Citation

Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15th edition. Boston: Pearson, 2016.

MLA Citation

Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15th edition. Boston: Pearson, 2016.

Warning: These citations may not always be 100% accurate.