Marketing /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Spanish |
| Published: |
México, D. F. :
Pearson educación,
2017.
|
| Edition: | Decimosexta edición |
| Subjects: |
| Item Description: | Incluye apéndices, glosario e índices Título original: Principles of marketing |
|---|---|
| Physical Description: | xxiv, 710 páginas : ilustraciones algunas a color. |
| ISBN: | 9786073238601 |