AAKER, D. A., & DAY, G. S. (1990). INVESTIGACION DE MERCADOS (2.). MEXICO: MCGRAW H.
Chicago Style CitationAAKER, DAVID A., and GEORGE S. DAY. INVESTIGACION DE MERCADOS. 2. MEXICO: MCGRAW H, 1990.
MLA CitationAAKER, DAVID A., and GEORGE S. DAY. INVESTIGACION DE MERCADOS. 2. MEXICO: MCGRAW H, 1990.
Warning: These citations may not always be 100% accurate.