Kotabe, M., & Helsen, K. (2007). Marketing global marketing (1 edición.). México: Limusa Wiley.
Chicago Style CitationKotabe, Masaaki, and Kristiaan Helsen. Marketing Global Marketing. 1 edición. México: Limusa Wiley, 2007.
MLA CitationKotabe, Masaaki, and Kristiaan Helsen. Marketing Global Marketing. 1 edición. México: Limusa Wiley, 2007.
Warning: These citations may not always be 100% accurate.