APA Citation

McCARTHY, E. J., & PERREAULT, W. D. (2000). MARKETING: UN ENFOQUE GLOBAL (13.). MEXICO: McGRAW-HILL.

Chicago Style Citation

McCARTHY, E. JEROME, and WILLIAM D. PERREAULT. MARKETING: UN ENFOQUE GLOBAL. 13. MEXICO: McGRAW-HILL, 2000.

MLA Citation

McCARTHY, E. JEROME, and WILLIAM D. PERREAULT. MARKETING: UN ENFOQUE GLOBAL. 13. MEXICO: McGRAW-HILL, 2000.

Warning: These citations may not always be 100% accurate.