Cita APA

BLOOM, P. N., BASURTO MEZA, C. E., HOEFFLER, S., & LANE KELLER, K. HOW SOCIAL-CAUSE MARKETING AFFECTS CONSUMER PERCEPTIONS.

Citación estilo Chicago

BLOOM, PAUL N., CARLOS E. BASURTO MEZA, STEVE HOEFFLER, y KEVIN LANE KELLER. HOW SOCIAL-CAUSE MARKETING AFFECTS CONSUMER PERCEPTIONS.

Cita MLA

BLOOM, PAUL N., CARLOS E. BASURTO MEZA, STEVE HOEFFLER, y KEVIN LANE KELLER. HOW SOCIAL-CAUSE MARKETING AFFECTS CONSUMER PERCEPTIONS.