APA Citation

Quelch, J. A., & Jocz, K. E. How to market in a downturn.

Chicago Style Citation

Quelch, John A., and Katherine E. Jocz. How to Market in a Downturn.

MLA Citation

Quelch, John A., and Katherine E. Jocz. How to Market in a Downturn.

Warning: These citations may not always be 100% accurate.