APA Citation

Johar, G. V., Birk, M. M., & Einwiller, S. A. How to save your brand in the face of crisis.

Chicago Style Citation

Johar, Gita V., Matthias M. Birk, and Sabine A. Einwiller. How to Save Your Brand in the Face of Crisis.

MLA Citation

Johar, Gita V., Matthias M. Birk, and Sabine A. Einwiller. How to Save Your Brand in the Face of Crisis.

Warning: These citations may not always be 100% accurate.