APA Citation

Kotler, P., Bowen, J. T., & Makens, J. C. (2006). Marketing for hospitality and tourism (4 edición.). Estados Unidos: Pearson Education.

Chicago Style Citation

Kotler, Philip, John T. Bowen, and James C. Makens. Marketing for Hospitality and Tourism. 4 edición. Estados Unidos: Pearson Education, 2006.

MLA Citation

Kotler, Philip, John T. Bowen, and James C. Makens. Marketing for Hospitality and Tourism. 4 edición. Estados Unidos: Pearson Education, 2006.

Warning: These citations may not always be 100% accurate.