Record Citations

APA Citation

Kotler, P., Kartajaya, H., & Setiawan, I. (2019). Marketing 4.0 (2 edición.). Madrid, España: LID Editorial Empresarial.

Chicago Style Citation

Kotler, Philip, Hermawan Kartajaya, and Iwan Setiawan. Marketing 4.0. 2 edición. Madrid, España: LID Editorial Empresarial, 2019.

MLA Citation

Kotler, Philip, Hermawan Kartajaya, and Iwan Setiawan. Marketing 4.0. 2 edición. Madrid, España: LID Editorial Empresarial, 2019.

Warning: These citations may not always be 100% accurate.