Record Citations

APA Citation

Kotler, P., Kartajaya, H., & Setiawan, I. (2020). Marketing 4.0 (3 edición.). Madrid, España: LID Editorial Empresarial.

Chicago Style Citation

Kotler, Philip, Hermawan Kartajaya, and Iwan Setiawan. Marketing 4.0. 3 edición. Madrid, España: LID Editorial Empresarial, 2020.

MLA Citation

Kotler, Philip, Hermawan Kartajaya, and Iwan Setiawan. Marketing 4.0. 3 edición. Madrid, España: LID Editorial Empresarial, 2020.

Warning: These citations may not always be 100% accurate.