APA Citation

Keller, K. L. 1., & Keller, K. L. 1. (2008). Best practice cases in branding: Lessons from the world's strongest brands. Upper Saddle River, N.J.: Pearson Educación.

Chicago Style Citation

Keller, Kevin Lane 1956-, and Kevin Lane 1956- Keller. Best Practice Cases in Branding: Lessons From the World's Strongest Brands. Upper Saddle River, N.J.: Pearson Educación, 2008.

MLA Citation

Keller, Kevin Lane 1956-, and Kevin Lane 1956- Keller. Best Practice Cases in Branding: Lessons From the World's Strongest Brands. Upper Saddle River, N.J.: Pearson Educación, 2008.

Warning: These citations may not always be 100% accurate.