Cita APA

Clow, K. E., & Baack, D. (2005). Concise encyclopedia of advertising. New York: Best Business Books®.

Citación estilo Chicago

Clow, Kenneth E., y Donald Baack. Concise Encyclopedia of Advertising. New York: Best Business Books®, 2005.

Cita MLA

Clow, Kenneth E., y Donald Baack. Concise Encyclopedia of Advertising. New York: Best Business Books®, 2005.

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