APA Citation

Kotler, P. 1., & Armstrong, G. (2003). Fundamentos de marketing. México: Pearson Educación.

Chicago Style Citation

Kotler, Philip 1931-, and Gary Armstrong. Fundamentos De Marketing. México: Pearson Educación, 2003.

MLA Citation

Kotler, Philip 1931-, and Gary Armstrong. Fundamentos De Marketing. México: Pearson Educación, 2003.

Warning: These citations may not always be 100% accurate.