Fundamentos de mercadotecnia /
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | Spanish |
| Published: |
México :
Prentice Hall Hispanoamericana,
c1998.
|
| Edition: | 2. edición |
| Subjects: |
| Item Description: | Traducción de: Marketing: An introduction, 4. ed. |
|---|---|
| Physical Description: | xxix, 585, [145] páginas : ilustraciones a color, mapas |
| ISBN: | 9688809489 |