El marketing de servicios profesionales /

Bibliographic Details
Main Authors: Kotler, Philip 1931- (Author, Autor/a), Bloom, Paul N. (Autor/a), Hayes, Thomas Joseph 1953- (Autor/a)
Format: Book
Language:Spanish
Published: Barcelona : Paidós, c2004.
Series:Paidós empresa
Subjects:
Description
Item Description:Título original: Marketing Professional Services, 2. ed.
Physical Description:422 páginas
ISBN:8449315247