Cita APA

Zaltman, G., & Zaltman, L. H. (2008). Marketing metaphoria: What deep metaphors reveal about the minds of consumers. Boston, Massachusetts: Harvard Business Press.

Citación estilo Chicago

Zaltman, Gerald, y Lindsay H. Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Boston, Massachusetts: Harvard Business Press, 2008.

Cita MLA

Zaltman, Gerald, y Lindsay H. Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Boston, Massachusetts: Harvard Business Press, 2008.