Bibliographic Details
| Main Authors: |
Kotler, Philip 1931-
(Author, Autor/a),
Bowen, John T. 1948-
(Autor/a),
Makens, James C.
(Autor/a),
Rufín Moreno, Ramón 1958-
(Autor/a),
Reina Paz, María Dolores
(Autor/a) |
|---|
| Other Authors: |
Belló, Cristina
(Translator, Traductor/a),
Blázquez, Elena
(Translator, Traductor/a),
Nieto, Raquel
(Translator, Traductor/a) |
|---|
| Format: | Book
|
|---|
| Language: | Spanish |
|---|
| Published: |
Madrid :
Pearson Educación,
c2004.
|
|---|
| Edition: | 3. edición |
|---|
| Subjects: |
|
|---|