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00835nam a2200253 u 4500 |
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20150216162411.0 |
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970604s1996 mx ||||| spa |
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|a 9688805904
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| 035 |
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|a 784163
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|a Sistema de Bibliotecas de la Universidad de Costa Rica
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0 |
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|a spa
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|a 658.8
|b K87m3
|2 00
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| 100 |
1 |
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|a Kotler, Philip
|d 1931-
|e Autor/a
|4 aut
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| 245 |
1 |
0 |
|a Mercadotecnia /
|c Philip Kotler, Gary Armstrong
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| 250 |
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|a 3. edición
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| 260 |
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|a México :
|b Prentice Hall Hispanoamericana,
|c c1996.
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| 300 |
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|a xxi, 826, [59] páginas :
|b ilustraciones, 2 retratos
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| 500 |
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|a REIMPRESION: 1999
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| 500 |
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|a Traducción de: Principles of marketing.
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| 650 |
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|a MERCADEO
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| 700 |
1 |
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|a Armstrong, Gary
|e Autor/a
|4 aut
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| 912 |
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|a 16-FEB-2015 - FONSECA ROJAS, JIMENA
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| 916 |
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|a Centro Catalográfico
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