APA Citation

Daymon, C., & Holloway, I. (2002). Qualitative research methods in public relations and marketing communications. London: Routledge.

Chicago Style Citation

Daymon, Christine, and Immy Holloway. Qualitative Research Methods in Public Relations and Marketing Communications. London: Routledge, 2002.

MLA Citation

Daymon, Christine, and Immy Holloway. Qualitative Research Methods in Public Relations and Marketing Communications. London: Routledge, 2002.

Warning: These citations may not always be 100% accurate.