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Strategic marketing management...
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Strategic marketing management /
Bibliographic Details
Main Author:
Chernev, Alexander
(Author, Autor/a)
Format:
Book
Language:
English
Published:
Estados Unidos de América :
Cerebellum,
c2011.
Edition:
6. edition
Subjects:
MERCADEO
ADMINISTRACION
PLANIFICACION ESTRATEGICA
Holdings
Description
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Description
Physical Description:
vi, 212 páginas : ilustraciones
ISBN:
9781936572014
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