Cita APA

Moser, M. 1., & Moser, M. 1. (2003). United we brand: How to create a cohesive brand that's seen, heard, and remembered. Boston, Massachusetts: Harvard Business School Press.

Citación estilo Chicago

Moser, Mike 1953-, y Mike 1953- Moser. United We Brand: How to Create a Cohesive Brand That's Seen, Heard, and Remembered. Boston, Massachusetts: Harvard Business School Press, 2003.

Cita MLA

Moser, Mike 1953-, y Mike 1953- Moser. United We Brand: How to Create a Cohesive Brand That's Seen, Heard, and Remembered. Boston, Massachusetts: Harvard Business School Press, 2003.