Advertising : principles and management cases /

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Advertising : principles and management cases /

Detalles Bibliográficos
Autores principales:	Dirksen, Charles J. 1912-1988 (Autor, Autor/a), Kroeger, Arthur 1908-1988 (Autor/a), Nicosia, Franco M. (Autor/a)
Formato:	Libro
Lenguaje:	English
Publicado:	Homewood, Ill : R. D. Irwin, 1983.
Edición:	6. edition
Materias:	PUBLICIDAD MERCADEO INVESTIGACIONES

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