Bursk, E. C. 1., & Chapman, J. F. (1965). Modern marketing strategy. New York, New York: New American Library.
Chicago Style CitationBursk, Edward Collins 1907-1990, and John F. Chapman. Modern Marketing Strategy. New York, New York: New American Library, 1965.
MLA CitationBursk, Edward Collins 1907-1990, and John F. Chapman. Modern Marketing Strategy. New York, New York: New American Library, 1965.
Warning: These citations may not always be 100% accurate.