APA Citation

Barber, P., & Wallace, L. The power of word-of-mouth marketing: Building a buzz is an effective- and free- way to create public awareness and support.

Chicago Style Citation

Barber, Peggy, and Linda Wallace. The Power of Word-of-mouth Marketing: Building a Buzz Is an Effective- and Free- Way to Create Public Awareness and Support.

MLA Citation

Barber, Peggy, and Linda Wallace. The Power of Word-of-mouth Marketing: Building a Buzz Is an Effective- and Free- Way to Create Public Awareness and Support.

Warning: These citations may not always be 100% accurate.