The marketing book - Payne, Adrian; Sargeant, Adrian; Prothero, Andrea; Birks, David F.; Smith, David apróximadamente 1988; Dall'Olmo Riley, Francesca; Hogg, Gill; MacQuillin, Ian; Hamill, Jim; Daunt, Kate L.; Peattie, Ken; Sparks, Leigh; et al. (London : Routledge, 2016)
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Keywords: MERCADEO