Brown, L. O. 1., Lessler, R. S. 1., & Weilbacher, W. M. (1957). Advertising media: Creative planning in media selection. New York: The Ronald Press Company.
Chicago Style CitationBrown, Lyndon Osmond 1903-1966, Richard S. 1924- Lessler, and William M. Weilbacher. Advertising Media: Creative Planning in Media Selection. New York: The Ronald Press Company, 1957.
MLA CitationBrown, Lyndon Osmond 1903-1966, Richard S. 1924- Lessler, and William M. Weilbacher. Advertising Media: Creative Planning in Media Selection. New York: The Ronald Press Company, 1957.
Warning: These citations may not always be 100% accurate.