Bernbach, W., Burnett, L., Gribbin, G., Ogilvy, D. 1., Reeves, R., & Higgins, D. (1965). The art of writing advertising: Conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves. Chicago: Advertising Publications, Inc..
Citación estilo ChicagoBernbach, William, Leo Burnett, George Gribbin, David 1911-1999 Ogilvy, Rosser Reeves, y Denis Higgins. The Art of Writing Advertising: Conversations With William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves. Chicago: Advertising Publications, Inc., 1965.
Cita MLABernbach, William, et al. The Art of Writing Advertising: Conversations With William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves. Chicago: Advertising Publications, Inc., 1965.