Kotler, P. 1., Armstrong, G., Escalona García, R. L., & Anta, M. d. Fundamentos de marketing (6a ed.).
Chicago Style CitationKotler, Philip 1931-, Gary Armstrong, Roberto Luis Escalona García, and Marisa de Anta. Fundamentos De Marketing. 6a ed.
MLA CitationKotler, Philip 1931-, Gary Armstrong, Roberto Luis Escalona García, and Marisa de Anta. Fundamentos De Marketing. 6a ed.
Warning: These citations may not always be 100% accurate.