Stanton, W. J., Etzel, M. J., Walker, B. J., & Ortiz Staines, M. Fundamentos de marketing (14a ed.).
Chicago Style CitationStanton, William J., Michael J. Etzel, Bruce J. Walker, and Manuel Ortiz Staines. Fundamentos De Marketing. 14a ed.
MLA CitationStanton, William J., Michael J. Etzel, Bruce J. Walker, and Manuel Ortiz Staines. Fundamentos De Marketing. 14a ed.
Warning: These citations may not always be 100% accurate.