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|a 978-970-10-6054-4
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| 082 |
|
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|a 658.83
|b F476
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| 100 |
|
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|a FERNANDEZ VALIÑAS, RICARDO: /
|9 12173
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| 245 |
|
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|a MANUAL PARA ELABORAR UN PLAN DE MERCADOTECNIA /
|c RICARDO FERNANDEZ VALIÑAS
|
| 250 |
|
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|a 1a.ed,
|b impresion
|
| 260 |
|
|
|a Mexico,
|b McGraw-Hill Interamericana
|c 2007
|
| 300 |
|
|
|a 199 P
|b cuadros.; graficas.
|
| 650 |
|
|
|x PLANEACION EN MERCADOTECNIA,
|x MISION, VISION,PROPOSITOS Y FILOSOFIA EMPRESARIALES
|x ESCENARIO PREVISTO
|9 12174
|
| 942 |
|
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|2 ddc
|c BK
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