Marketing

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Marketing

Bibliographic Details
Main Author:	Kerin, R.A.
Other Authors:	Berkowitz, E.N., Hartley, S.W., Rudelius, W., Sanchez Lopez, R.A., Blanco y Correa Magallanes, J.L., Davila Martinez, J.F., Tena Loeza, M.E.
Format:	Book
Language:	Spanish
Published:	Mexico (Mexico) : McGraw-Hill Interamericana, 2003
Edition:	7. ed.
Subjects:	COMERCIO INTERNACIONAL MERCADEO MERCADOS INVESTIGACION DE MERCADOS ADMINISTRACION EVALUACION TECNICAS DE MERCADEO PROMOCION DE VENTAS TOMA DE DECISIONES PLANIFICACION CONSUMIDORES PROYECTOS DE DESARROLLO PRECIOS GUIA

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