Cohen, W. A. The Practice of Marketing Management: Analysis, planning, and implementation / William A. Cohen (2.). New York ; Toronto ; New York ; Macmillan Publishing Company, Collier Macmillan Canada, Maxwell Macmillan International.
Chicago Style CitationCohen, William A. The Practice of Marketing Management: Analysis, Planning, and Implementation / William A. Cohen. 2. New York ; Toronto ; New York ; Macmillan Publishing Company, Collier Macmillan Canada, Maxwell Macmillan International.
MLA CitationCohen, William A. The Practice of Marketing Management: Analysis, Planning, and Implementation / William A. Cohen. 2. New York ; Toronto ; New York ; Macmillan Publishing Company, Collier Macmillan Canada, Maxwell Macmillan International.
Warning: These citations may not always be 100% accurate.