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Córdoba González, Saray
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Fundamentos de marketing
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Fundamentos de marketing
Bibliographic Details
Main Author:
Armstrong, Gary
Format:
Book
Language:
Undetermined
Spanish
Published:
México
Pearson
2013
Edition:
11a.ed.
Subjects:
MERCADEO - FUNDAMENTOS
PLANEACION ESTRATEGICA
SEGMENTACION DE MERCADO
DISTRIBUCION
VENTAS
Holdings
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Physical Description:
648 p.: il
ISBN:
978-607-32-1722-4
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