Marketing de guerra
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined Spanish |
| Published: |
España
McGraw-Hill
1998
|
| Subjects: |
| LEADER | 00538nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 250912s9999 xx 000 0 und d | ||
| 020 | |a 84-7615-569-7 | ||
| 040 | |a Sistema de Bibliotecas Universidad Nacional de Ingeniería | ||
| 041 | |a spa | ||
| 082 | |a 380 R559 | ||
| 100 | 1 | |a Ries, Al | |
| 245 | 1 | 0 | |a Marketing de guerra |
| 260 | |a España |b McGraw-Hill |c 1998 | ||
| 300 | |a 141 p. :il. | ||
| 650 | 7 | |a COMERCIO | |
| 650 | 7 | |b ESTRATEGIA Y TACTICAS | |
| 650 | 7 | |c MERCADOTECNIA. Trout, Jack | |
| 942 | |c BK |2 ddc | ||
| 991 | |a TEXTO | ||
| 999 | |c 1178 | ||