Ries, A. (1988). La guerra de la mercadotecnia. México: McGraw-Hill.
Chicago Style CitationRies, AL. La Guerra De La Mercadotecnia. México: McGraw-Hill, 1988.
MLA CitationRies, AL. La Guerra De La Mercadotecnia. México: McGraw-Hill, 1988.
Warning: These citations may not always be 100% accurate.