The strategy-focused organization :how balanced scorecard companies thrive in the new business environment - Kaplan, Robert S.; Norton, David P., 1941- (Boston, Massachusetts. : Harvard Business School Press, 2001)
Part one: Translating the strategy to operational terms ; Part two: Aligning the organization to create synergies ; Part three: Making strategy everyone's everyday job ; Part four: Making strategy a continual process ; Part five: Mobilizing change through executive leadership
Incluye notas bibliográficas a final de cada capítulo.
Keywords: PLANIFICACION ESTRATEGICA; PLANIFICACION EMPRESARIAL; ORGANIZACION; ADMINISTRACION DE EMPRESAS