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190822s2008 xxua|||| b||| 001 0 eng d |
| 020 |
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|a 9780071285902
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| 020 |
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|a 0071285903
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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| 082 |
0 |
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|2 21
|a 658.4012
|b T37c
|q SIBIUP
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| 100 |
1 |
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|9 79026
|a Thompson, Arthur A.,
|d 1940-
|e autor
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| 245 |
1 |
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|a Crafting and executing strategy :
|b the quest for competitive advantage : concepts and cases
|c / Arthur A. Thompson, Jr., A. J. Strickland III, John E. Gamble.
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| 246 |
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|a Quest for competitive advantage : concepts and cases
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| 250 |
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|a 16th edition.
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| 264 |
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4 |
|a Boston :
|b McGraw-Hill/Irwin,
|c ©2008
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| 300 |
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|a xivi, 449 páginas, 494 páginas con numeración varía :
|b ilustraciones a color ;
|c 25 cm.
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| 336 |
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|2 rdacontent
|a texto
|b txt
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| 337 |
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|2 rdamedia
|a sin mediación
|b n
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| 338 |
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|2 rdacarrier
|a volumen
|b nc
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| 490 |
0 |
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|a McGraw-Hill. Higher education
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| 500 |
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|a "This international student edition is for use outside of the U:S". -- Cubierta.
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| 500 |
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|a Incluye indice.
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| 500 |
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|a Tabla de casos: páginas C-[1]-439.
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| 500 |
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|a Notas finales: páginas EN-1-11.
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|a Part One: Concepts and Techniques for Crafting and Executing Strategy. Section A: Introduction and Overview .What Is Strategy and Why Is It Important?. The Managerial Process of Crafting and Executing Strategy. Section B: Core Concepts and Analytical Tools. Evaluating a Company's External Environment. Analyzing a Company's Resources and Competitive Position Section C: Crafting a Strategy.The Five Generic Competitive Strategies: Which One to Employ? Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices. Competing in Foreign Markets. Tailoring Strategy to Fit Specific Industry and Company Situations. Diversification: Strategies for Managing a Group of Businesses. Strategy, Ethics, and Social Responsibility. Section D: Executing the Strategy. Building an Organization Capable of Good Strategy Execution. Managing Internal Operations: Actions That Facilitate Strategy. Corporate Culture and Leadership: Keys to Good Strategy Execution. -- Part Two: Cases Section A: Crafting Strategy in Single-Business Companies. Costco Wholesale Corporation: Mission, Business Model, and Strategy. Shearwater Adventures Ltd. The Battle in Radio Broadcasting: XM vs. Sirius vs. Local Radio vs. Internet Radio. Competition in the Bottled Water Industry in 2006. Blue Nile, Inc.: World's Largest Online Diamond Retailer. Eat2Eat.com Panera Bread Company. Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable? Nucor Corporation: Competing Against Low Cost Steel Imports. The YMCA of London, Ontario. Wild Oats Market, Inc. Zune: Microsoft's Entry into the Digital Music Player Market. Skywest, Inc. and the Regional Airline Industry. Competition in Video Game Consoles: Sony, Microsoft, and nintendo Balle for Supremacy. Electronic Arts in 2007: Can It Retain Its Global Lead in Video Game Software? Sun Microsystems. Toyota's Strategy and Initiatives in Europe: The Launch of the Aygo. Econet Wireless International's Expansion Across Africa Section B: Crafting Strategy in Diversified Companies. PepsiCo in 2007: Strategies to Increase Shareholder Value 20. Spectrum Brands' Diversification Strategy: A Success or a Failure?. Sara Lee Corppration: Retrenching to a Narrower Rang of Business Section C: Executing Strategy and Strategic Leadership. Robin Hood. Dilemma at Devil's Den. Enterprise Rent-a-Car. Manpower Australia: Using Strategy Maps and the Balanced Scorecard Effectively. Abercrombie and Fitch: An Upscale Sporting Goods Retailer Becomes a Leader in Trendy Apparel. New Balance Athletic Shoe Inc. Ryanair: European Pioneer of Budget Airline Travel Section D: Strategy, Ethics, and Social Responsibility. Monitoring Foreign Suppliers: The Challenge of Detecting Unethical Practices. Queensland Rainforest Resort. Smithfield Foods' Vertical Integration Strategy: Is It Environmentally Correct? Indexes Organization Name Case Subject.
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| 650 |
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7 |
|2 LEMB
|9 141912
|a PLANIFICACION ESTRATEGICA
|v ESTUDIO DE CASOS
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| 650 |
|
7 |
|9 143781
|a PLANIFICACION EMPRESARIAL
|2 LEMBDIG
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| 650 |
|
7 |
|9 141553
|a ADMINISTRACION
|2 LEMB
|x ESTUDIO DE CASOS
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| 650 |
|
7 |
|9 157654
|a ADMINISTRACION DE EMPRESAS
|2 LEMB.
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| 700 |
1 |
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|9 124569
|a Strickland, A. J.
|q (Alonzo J.)
|e autor
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| 700 |
1 |
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|9 214453
|a Gamble, John
|q (John E.)
|e autor
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| 942 |
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|c BK
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|d 2019-08-22
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