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Garza-Castillón Cantú, Roberto,
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Marketing /
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Kerin, Roger A.
Published 2009
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Administración estratégica de marca : branding /
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Keller, Kevin Lane
Published 2008
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Marketing contemporáneo.
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Tecnológico de Costa Rica
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Tecnológico de Costa Rica
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Garza-Castillón Cantú, Roberto,
Hartley, Steven W.
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