Showing 1 - 4 results of 4 for search 'BEVERLAND, MICHAEL', query time: 0.02s Refine Results
1
SLOWING THE ADOPTION AND DIFFUSION PROCESS TO ENHANCE BRAND REPOSITIONING : THE CONSUMER DRIVEN REPOSITIONING OF DUNLOP VOLLEY.
Article
2
CONTROLLED INFECTION SPREADING THE BRAND MESSAGE THROUGH VIRAL MARKETING.
Other Authors: “...BEVERLAND, MICHAEL...”
Article
3
Why pass on viral messages ? because they connect emotionally.
Other Authors: “...Beverland, Michael...”
Article
4
Market orientation : transforming food and agribusiness around the customer /
by Adhikari, Atanu
Published 2016
Other Authors: “...Beverland, Michael B....”
Book
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