Investigación de mercados /

by Zikmund, William G. 1943-2002, Zikmund, William G. 1943-2002
Published 1998

Investigación de mercados /

by Zikmund, William G. 1943-2002, Zikmund, William G. 1943-2002, Babin, Barry J.
Published 2009

Mercadotecnia /

by Zikmund, William G. 1943-2002, Zikmund, William G. 1943-2002, D'Amico, Michael
Published 1993

Customer de relationship management = Administración de relaciones con los clientes /

by Zikmund, William G. 1943-2002, Zikmund, William G. 1943-2002, McLeod, Raymond, Gilbert, Faye W.
Published 2004